GO-TO-MARKET WORKSHOPS
Our specialized go-to-market workshops will help you get noticed and generate more leads that convert based on best practices and tactics learned from more than 100 Microsoft Partner engagements. Each interactive online session is tailored to your individual solution and target audience, helping you learn what works to drive interest and accelerate sales.
“These workshops are like a mini-Marketing MBA. It’s fantastic. Practical, relevant, and targeted.”
– Athena Thompson, CMO, rhipe (APAC)
Differentiate:
Compelling Offers & Messaging Workshop
Optimize your targeting, offers, value proposition, and messaging while identifying proof points, helping you stand apart from your competitors and achieve 2-3X faster growth relative to industry averages
Key Outcomes:
Identify your ideal customer targets
Develop a highly targeted value proposition & messaging
Gain greater strategic alignment
Development of a customer-ready solution sheet
Generate:
Marketing Best Practices Workshop
Enhance your demand gen efforts to get more leads with proven tactics including customer journey mapping, ABM, and digital marketing, bringing an optimized campaign to market within 30 days
Key Outcomes:
Analysis of your marketing efforts to identify areas for enhancement
Develop an initial campaign plan based on real-world results
Receive a launch-ready advertising package
Learn tactics to launch campaigns quickly & better qualify leads
“No one else delivers like Cadence Preferred. Their training has directly contributed to increased leads.”
– Software Brand Manager, Dell (US)
SCHNEIDER ELECTRIC SOLUTION SHEET
See the custom solution sheet developed for Schneider Electric, global energy and digital automation solutions provider, following a messaging & positioning workshop with Cadence Preferred.
DELL|EMC SOLUTION SHEET
See the resulting solution sheet developed for DELL|EMC, leading desktop solution provider, following a messaging & positioning workshop with Cadence Preferred.
SNOWFLAKE DEMAND GEN CAMPAIGN
Snowflake, leading cloud platform provider, gained 11x its average monthly leads as a result of a demand gen campaign developed with Cadence Preferred.