for the
high-tech
industry

Marketing

Cadence Preferred is a comprehensive yet nimble marketing agency serving the high-tech industry, including Independent Software Vendors (ISVs), Solutions Integrators (SIs), and Managed Service Providers (MSPs) across all the major tech ecosystems (Microsoft, Google, AWS, and more).

We understand what it takes to stand out in this demanding and complex market. Blending the power of creative thinking with cutting-edge marketing technologies, we deliver dynamic, results-driven content, campaigns, and strategies proven to drive awareness, leads, and growth for your business.

What We Do

From sales collateral, videos, and lead-gen campaigns, to messaging and sales acceleration workshops, we can help you effectively communicate value and engage prospects in meaningful ways.

Our Happy Clients

"We rarely receive content from other vendors this way. But Cadence Preferred enables us to get a complete campaign up in hours instead of weeks. Cadence Preferred has been great!"

– Senior Marketing Manager, Microsoft Partner Network

Let’s Meet!

See how we can help you meet or exceed your marketing goals and grow your business!

Schedule Now

Five must-have tips for emails that get opened

Despite the growth of social, video, and other digital marketing channels, more than 59 percent of businesses still identify email as the most effective marketing channel for their brand.1 The necessity of email marketing is only expected to increase as distrust in social media grows and buyers demand more personal, authentic, 1:1 connections. While it […]</p>

No ad budget? No problem! How to leverage an organic social media strategy to drive leads

There’s no denying that social media has become an effective channel for B2B customer engagement and lead gen—roughly 95% of B2B marketers utilize social media as part of their marketing strategy.1 A staggering 4.2 billion people around the globe currently utilize social media,2 spending an average of 2.5 hours each day scrolling social media sites.3 […]</p>

When And Why To Blog: 5 Steps To Getting Started

If your job involves sales, marketing, or attracting customer leads in any way, knowing how and when to blog is a critical skill. Blogging is a key lead generation mechanism, and a great way to set you apart from your competition. In fact, marketers that prioritize blogging see 13-times the ROI of businesses that don’t.1 […]</p>

The Targeting Advantage: How Identifying Your Ideal Prospects Will Help You Close More Deals

While it may be tempting to cast the widest net possible when trying to attract new customers, this may not actually deliver the most—or the best—prospects. Today, growing your business doesn’t mean throwing a bunch of marketing dollars at generic campaigns and seeing what sticks; it’s about targeting the most ideal prospects in order to […]</p>

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for the high-tech industry