Content
In today’s digital age, 87% of buyers do the majority of their research online before making a purchase.​​ Great content enables potential sales. No content or poor content can mean your prospects look elsewhere.​
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Cadence Preferred has crafted hundreds of compelling marketing assets for companies like yours, delivering content that resonates with your target audience and drives sales.
Collateral That Converts
Having created over 750 pieces of content, we know how to craft assets that highlight your unique value versus your competition. The result is content that generates awareness, purchase consideration, and leads.
*Leveraging the proprietary M4 messaging model developed in partnership with Microsoft. Want to learn more?
Our Content Services
One-Pagers & Datasheets
A well-crafted one-pager is a versatile sales asset that not only conveys the unique value and benefits of your solution, but compels your prospects to take next actions. We can help you hone your messaging and craft a customized solution sheet that resonates with your target customers, sets you apart from your competition, and drives purchase consideration.
Ebooks & Whitepapers
Engage your customers with an ebook that provides business value, identifies with their pain points, and demonstrates how you can address those challenges. More technical and data-driven, a whitepaper or thought leadership piece can help establish your authority in a subject area. Both serve as valuable demand-gen assets to drive leads and start conversations.
Case Studies & Blogs
Interesting and informative blog content can be leveraged for demand gen campaigns while also helping improve SEO and organic traffic to your website. A case study helps you show, not just tell, the value of your solution by letting your customers speak for you and showcase success with your solution -- all while surfacing valuable ROIs and stats that can be used across your marketing efforts.
Presentations & Infographics
Our talented design and copywriting teams can help you develop rich, compelling visual assets like presentations, infographics, or webpages that bring life to your content and captivate your audience with powerful, engaging messaging and graphics.
